Updated: May 5, 2022
Since the late 19th century, radio has been a mainstream staple of mass communication. And although today music plays a big role, listeners return time again for engaging conversations, both from presenters and guests alike. But trying to find radio guests to breathe new life into your station is easier said than done.
Whatever your type of show, be it educational, underground, or political, get to know the lay of the land, tools at your disposal, and how to approach guests for guaranteed success.